Hidden words
Hides offensive comments and the words you add to your own list. Free, and worth turning on today.
Restrict and block
A restricted account is the only one to see its own comments. A blocked account can’t comment at all.
Limits
When a post goes viral, limit comments from recent followers or people who don’t follow you, for a set period.
Founder @Coben Dubai
Hide, don’t delete
Hidden comments disappear from your posts but stay in Blabla. If a rule was too strict, show them again in one click.
AI rules in plain words
“Hide comments that sell followers or ask people to DM a stranger.” A rule like this catches spam that contains no banned word.
Questions get answered
Product questions stay visible, and Blabla can answer them from your FAQ.
A monthly report
What was hidden, under which posts, and why.
Go to Settings and activity, then Hidden words.
Turn on hiding for offensive comments.
Add your own words: scams aimed at your brand, competitor names.
Spammers write “f r e e”, “fr33” or swap in lookalike letters.
Native filters match exact words, so these slip through.
Blabla cleans up the text before checking it.
Describe what you want hidden, in your own words.
Apply the rule to posts, Reels and ads (Pro).
Look at the hidden list now and then, and adjust.
| Instagram (built in) | Blabla | |
|---|---|---|
| Hide offensive comments | Hidden words | Plus your own rules |
| Your own word list | Custom words | Also catches disguised spellings (spaces, lookalike letters, invisible characters) |
| Comments with no banned word | Not caught | AI rules written as a sentence |
| Comments under ads and dark posts | Checked ad by ad | In the same inbox (Pro) |
| Review what was hidden | Under each post | One filtered inbox, show again in one click |
| Price | Free | Free plan, then from 29 €/month |
Instagram moderation: your questions
How do I hide comments on Instagram automatically?
Turn on Hidden words in Settings and activity: Instagram then hides offensive comments and those containing words from your list. To catch disguised spam and comments with no banned word, add a tool like Blabla with AI rules.
Can I see the comments Instagram hid?
Yes. Under each post, tap “View hidden comments” at the bottom of the thread. In Blabla, hidden comments from all your posts sit in one filtered list.
Why does spam still get past my hidden words?
Because the filter matches exact words. Spammers add spaces, numbers or lookalike letters (“fr33 f0llowers”). Blabla strips those tricks before matching, and AI rules catch the rest.
Does Blabla moderate comments under Instagram ads?
Yes, on the Pro plan: comments under your Instagram and Facebook ads, dark posts included, go through the same rules as your organic posts.
How much does Instagram moderation cost with Blabla?
Automatic moderation is on every plan, the free one included (100 actions a month). Standard is 29 € a month, or 19 € billed yearly; ad comments need Pro at 99 € a month. Prices exclude VAT, with a 7-day free trial.
