The Hootsuite alternative for comments and DMs

Hootsuite combines publishing, listening and customer care, including Instagram comment-to-DM. Blabla focuses on comment moderation and replies based on your FAQ. Its scheduling is in limited-access beta.
Blabla

Hootsuite

Why teams choose Blabla over Hootsuite
Priced per workspace, not per user
Harmful comments hidden, ads included
AI replies grounded on your FAQ
Comment-to-DM from 29 €/month
Blabla pros & cons

Free plan, then 29 € or 99 € per month per workspace
Auto-hide on posts and ads, AI replies grounded on your FAQ
Ad and dark-post comments moderated on Pro (99 €)
No web-wide listening: only the accounts you connect
No WhatsApp, X, Threads or Pinterest
Lighter analytics and fewer integrations than a full suite
Blabla pricing plans
Free
Standard
Pro
0 €
29 €/month
99 €/month

Hootsuite pros & cons

Publishes to more networks, including LinkedIn, X, YouTube, Pinterest
Social listening built in (Lumen), Talkwalker data on Enterprise
Inbox also covers X, WhatsApp and Threads
Deeper analytics: benchmarks, custom reports, ads reporting
Priced per user: from $99 per user per month, billed annually
DM automations and AI smart replies start at Professional ($199)
Post approvals and message assignment need Advanced ($399/user)
Auto-hiding comments relies on partner apps such as BrandFort
Standard
Professional
Advanced
$99/user/month (annual), 10 social accounts
$199/user/month (annual), unlimited accounts
$399/user/month (annual), unlimited accounts
What is the best Hootsuite alternative for Instagram, Facebook and TikTok?
How much does Hootsuite cost?
Can Hootsuite hide comments automatically?
Can Blabla schedule posts like Hootsuite?
Which networks does Blabla support compared with Hootsuite?
Unify all your comments and DMs into one smart inbox
Manage all your interactions from one place. Centralize every comment, message, and mention in a single, clean dashboard.
Reply to comments and DMs on autopilot with an AI trained to your brand voice
Deliver instant replies powered by AI. Save time while keeping your unique tone consistent across every channel.
Keep up with ad comments
Review questions under your ads, hide spam and route conversations that need a person to your team.
Hide spam and abuse; keep genuine feedback visible
Set moderation rules for spam, scams and abuse. Keep legitimate complaints visible so your team can resolve them.
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Manage all interactions easily with your entire team
Manage in one place. Assign, comment, and resolve faster with a streamlined workflow.

Understand what customers ask
Review conversation activity and recurring questions to identify what your customers need next.

For agencies
Manage all your clients’ interactions from one place. Boost your team’s productivity with shared inboxes, smart automation, and clear performance tracking.

For creators
Handle every comment and DM effortlessly. Build stronger connections with your community while our AI keeps your tone authentic and your replies fast.

For ecommerce
Manage customer questions on social media from one dashboard. Reply to recurring questions and pass cases that need attention to your team.
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