The Sprout Social alternative for comments and DMs

Sprout Social suits teams that need reporting, listening and customer-care integrations such as Shopify. Blabla focuses on comment moderation and recurring questions in DMs. Its scheduling is in limited-access beta.
Blabla

Sprout Social

Why teams choose Blabla over Sprout Social
Priced per workspace, not per seat
Auto-hide without the top-tier plan
AI replies grounded on your FAQ
Comment-to-DM included
Blabla pros & cons

Free plan, then 29 € or 99 € per month per workspace
Auto-hide on posts and ads, AI replies grounded on your FAQ
Ad and dark-post comments moderated on Pro (99 €)
No web-wide listening: only the accounts you connect
No WhatsApp, X, Threads or Pinterest
Lighter analytics and fewer integrations than a full suite
Blabla pricing plans
Free
Standard
Pro
0 €
29 €/month
99 €/month

Sprout Social pros & cons

Publishes to more networks, including LinkedIn, X, YouTube, Pinterest
Deep reporting: competitor, paid and tag reports (Professional+)
Listening add-on with AI sentiment and spike alerts
Smart Inbox also covers X, WhatsApp, Threads and reviews
Priced per seat: $199 to $399 per seat/month, billed annually
Inbox automation rules need Advanced ($399/seat)
AI reply help (Enhance Reply) and chatbots only on Advanced
Essentials ($79) has no social inbox; Standard caps at 5 profiles
What is a cheaper alternative to Sprout Social?
How much does Sprout Social cost?
Can Sprout Social hide comments automatically?
Does Sprout Social write replies with AI?
Can Blabla replace Sprout Social?
Unify all your comments and DMs into one smart inbox
Manage all your interactions from one place. Centralize every comment, message, and mention in a single, clean dashboard.
Reply to comments and DMs on autopilot with an AI trained to your brand voice
Deliver instant replies powered by AI. Save time while keeping your unique tone consistent across every channel.
Keep up with ad comments
Review questions under your ads, hide spam and route conversations that need a person to your team.
Hide spam and abuse; keep genuine feedback visible
Set moderation rules for spam, scams and abuse. Keep legitimate complaints visible so your team can resolve them.
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Manage all interactions easily with your entire team
Manage in one place. Assign, comment, and resolve faster with a streamlined workflow.

Understand what customers ask
Review conversation activity and recurring questions to identify what your customers need next.

For agencies
Manage all your clients’ interactions from one place. Boost your team’s productivity with shared inboxes, smart automation, and clear performance tracking.

For creators
Handle every comment and DM effortlessly. Build stronger connections with your community while our AI keeps your tone authentic and your replies fast.

For ecommerce
Manage customer questions on social media from one dashboard. Reply to recurring questions and pass cases that need attention to your team.
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