Wondering how to get that coveted blue checkmark next to your TikTok username? You're not alone. That small badge is a powerful symbol of authenticity and credibility, signaling to the world that TikTok has confirmed your account truly belongs to you. But the path to getting verified can seem mysterious.
This guide demystifies the process. We'll walk you through the essential criteria, the exact steps to submit your request, and the common mistakes to avoid, giving you the best possible chance of success.
What is the TikTok Verified Badge Anyway?
The verified badge on TikTok is a blue checkmark that appears next to a user's account name in search results and on their profile. Its primary purpose is simple: to confirm that an account of public interest is authentic. It helps users know that the notable accounts they follow—be it celebrities, brands, or public figures—are exactly who they claim to be.
For creators and businesses, this badge offers several key advantages:
Enhanced Credibility: It instantly builds trust with your audience. Users are more likely to engage with content from a verified account.
Increased Visibility: Verified accounts often stand out in search results and recommendations, making it easier for potential fans to find the real you.
Protection Against Impersonation: It clearly distinguishes your official account from fan pages, parodies, or malicious impersonators.
Essentially, verification is TikTok's way of saying, "This account is the real deal."
The Core Criteria: Are You Eligible for Verification?
TikTok doesn't grant verification to just anyone. The platform has a specific set of criteria to ensure the badge maintains its value. Before you even think about submitting a request, you need to ensure your account meets these fundamental requirements. TikTok evaluates accounts based on several factors to determine if they are authentic, unique, complete, and notable.
Authenticity and Uniqueness
First and foremost, your account must represent a real person, business, or entity. TikTok needs to confirm you are who you say you are.
Authentic: You'll need to prove your identity. This might involve providing official documentation during the request process.
Unique: Generally, TikTok verifies only one account per person or business. The main exception is for language-specific accounts. You can't have multiple verified accounts for the same entity in the same language.
For a specialized business like ours, which focuses on sustainable energy, proving authenticity means demonstrating that we are a legitimate, registered company with certified expertise in our field, such as installing smart solar solutions and energy management systems.
A Complete and Active Profile
An empty or inactive profile is a non-starter. TikTok wants to verify accounts that are active contributors to the community.
Complete: Your account must be public and feature a full profile. This includes a bio, a profile name, a profile photo, and at least one video posted.
Active: The account must have been logged into within the last six months. An abandoned account, even if it belongs to a famous person, is unlikely to be verified.
Your Content Matters
While having just one video is the minimum technical requirement, in practice, a history of consistent, high-quality content that aligns with TikTok's Community Guidelines is crucial. It shows you're a serious and dedicated creator.
Security First: Multi-Factor Authentication
Security is a non-negotiable prerequisite. Your account must have multi-factor authentication (MFA) set up with a verified email address. This demonstrates that you take your account's security seriously and helps protect it from being compromised, which would render the verification inauthentic.
The Notability Factor: Proving You're Newsworthy
This is often the most challenging hurdle. It’s not enough to be real and active; you also need to be notable. TikTok defines this as being featured in multiple reputable news sources.
What does this mean in practice?
You or your brand have been covered in newspapers, magazines, TV news segments, or major digital publications.
The coverage is substantial—not just a passing mention.
The news sources themselves are well-regarded and established.
For a business, notability can be demonstrated differently than for a pop star. While we might not be on the cover of a mainstream magazine, our expertise in renewable energy could be featured in industry publications or news articles about innovative projects, like the integration of heat pumps with solar ecosystems. This kind of targeted, credible press is exactly what TikTok looks for.
Step-by-Step: How to Submit Your Verification Request
If you've reviewed the criteria and believe you qualify, the next step is to formally request verification. The process involves filling out a dedicated support form with your information and supporting evidence.
Here’s a breakdown of the information you’ll need to provide:
Email Address: Use the email address associated with your TikTok account, preferably a professional one if you are a business.
Username: Enter your exact TikTok username, which can be found on your profile page under your profile picture.
What can we help you with? In this section, clearly and concisely state that you are requesting account verification. Explain why you believe you meet the criteria for notability. For example: "I am requesting verification for my account, which represents [Your Name/Business Name]. I have been featured in several news outlets for my work in [Your Field], such as [Publication 1] and [Publication 2]."
Attachments (Optional but Highly Recommended): This is your chance to prove your case. You can upload up to 10 files to support your claim of authenticity and notability.
What to Upload for a Stronger Application
Don't skip the attachments. This is the most critical part of your request. For a business like Les Nouveaux Installateurs, a strong submission would include our official business registration, RGE certifications, and direct links or screenshots of articles where our work on EV charging stations or smart home energy has been featured. For an individual, a government-issued ID and links to press coverage are essential.
Once you've filled everything out, you'll need to agree to TikTok's Terms of Service and Privacy Policy before hitting "Submit."
Common Pitfalls and Why Verification Gets Denied
Many applications are rejected, often for avoidable reasons. Understanding these common pitfalls can significantly increase your chances of success.
Lack of Notability: This is the number one reason for rejection. Simply having a lot of followers is not enough. You must provide evidence of being featured in reputable, independent news sources.
Incomplete Profile: A missing bio, no profile picture, or an inactive account will lead to an automatic denial.
Using Paid Media: Submitting sponsored articles or press releases as proof of notability will undermine your application. TikTok's reviewers are trained to spot the difference.
Violating Community Guidelines: If your account has a history of content that violates TikTok's terms, your request will be denied. A verified account is expected to be a model of good conduct on the platform.
Providing Weak Evidence: Vague explanations or low-quality attachments won't be convincing. Be specific, clear, and provide high-quality documentation.
The Cost and Permanence of Verification
It's crucial to understand two final points about the verification badge: its cost and its permanence.
How Much Does it Cost to Get Verified?
Getting verified on TikTok is completely free. TikTok does not charge for the verification process.
Beware of Scams
Any person, website, or agency that claims they can "sell" you a TikTok verification badge for a fee is a scam. These are unaffiliated with TikTok and you will likely lose your money and potentially compromise your account's security. Never pay for verification.
Can You Lose Your Verified Badge?
Yes, verification is not necessarily permanent. TikTok reserves the right to remove a verified badge at any time and without notice. Here are some common reasons why a badge might be revoked:
The account is transferred: If the account is sold or given to a new owner, the original verification becomes inauthentic.
The username is changed: Changing your username may require you to re-apply for verification, as the badge is tied to the account's identity at the time of review.
The account type changes: Switching from a business to a personal account (or vice versa) could trigger a re-evaluation of your verification status.
Repeated violations: If the account repeatedly posts content that violates TikTok's Terms of Service, the badge will likely be removed.
Securing a verified badge on TikTok is a milestone that signifies authenticity and public interest. While there's no magic formula, the path is clear: build an authentic, secure, and complete profile, gain notable recognition in the real world, and then present your case clearly and professionally. By following this guide, you can confidently navigate the process and maximize your chances of earning that blue checkmark.
Frequently Asked Questions (FAQ)
What are the main criteria for TikTok verification?
The primary criteria are being Active (logged in within the last 6 months), Secure (having multi-factor authentication with a verified email), Authentic (representing a real person or entity), Complete (having a public profile with a bio, name, photo, and at least one video), and Notable (being featured in multiple, reputable news sources).
How long does the TikTok verification process take?
There is no official timeline. The review process can vary widely depending on the volume of requests and the complexity of your case. It could take anywhere from a few days to several weeks. Patience is key.
Can I reapply for verification if I am denied?
Yes. If your initial request is denied, you can reapply, but it's wise to wait. The standard recommendation is to wait at least 30 days before submitting a new request. Use that time to strengthen your profile and, more importantly, your notability with new press features.
What information do I need to provide during the verification request?
You will need to provide your email address and TikTok username. Crucially, you should also upload supporting documents in the attachments section. This can include a government-issued ID (for individuals), official business registration documents (for companies), and links or screenshots of news articles and media features that prove your notability.






